ART DIRECTION, CONCEPT, STORYBOARD
For the launching of the new "Armani to go" foundation,
I wanted the campaign to be visually immersive into the product. The foundation's design was inspired by an Armani bag so I imagined a film which embodies the fashion world.
DIRECTOR : DAMIEN KRISL
D.O.P : ALEX LAMARQUE
CREATIVE DIRECTOR : LAURENCE LEPETIT (QK PARIS AGENCY)